• US$380

• 25 designs

• 6 designers

Web Design Brief

Looking for phase one website to present product information. Product is not live yet, so this initial website will be more about telling patients/consumers what it is. Ecommerce will not be activated yet.

Once product is made (June 2023), we will then make modifications to site to make the ecommerce live. Other details will then need to be updated as well. So we are looking for a high level web designer that will be able to work with us for the long term and make edits as the product evolves.

The parent company will also need a website designed, but will not need ecommerce. It is a therapeutic development company.

The ACERT website is for a therapeutic drink mix product. Ideally on Shopify platform for D2C sales. Product is not on the market yet. We have preliminary packaging design concept and 3D renderings of packaging, yet the packaging will likely change, as we are not 100% happy with current design. The current packaging uses a dark blue color, which we think it should be a more vibrant color to express health and life. Perhaps the web designer has ideas on this as well.

This product is a therapeutic drink mix, for patients and individuals suffering from inflammation. This product will be reimbursable by the United States health care system (Medicaid and Medicare) and private insurance. Therefore, there needs to be specific pages for doctors/clinicians and specific language describing the product and reimbursement process. This language will be provided to the website designer, along with all other copy.

The website should provide a sense of trust (medicine), vibrant health (this is going to help you feel better), progressive company who is doing things in new ways because the world needs new ways and we are leaders in this movement. We don't want to look like a stodgy boring pharmaceutical product. We want to convey a new era of plant based medicine, refreshing, not of the old way of doing things (corrupt pharmaceutical industry), but we need to come across as intelligent and trustworthy.

There are many active botanical ingredients in this formula, so we would like to call them out in a very creative, visually interesting, compelling and fun manner. Instead of just listing out the ingredients, would like to have visual icons or innovative way to show the consumer what the ingredients are and why there are so important to your health.

As for brand colors for website, we do not have a brand book created yet. So we are open to input, but the colors need to convey sense of trust, progress, life and vibrant health.

For now, static pictures are fine. But if there are relevant video clips that can be used, we are open to viewing.

Websites that we can use as examples.
https://tallyhealth.com/pages/our-science
https://athleticgreens.com/en
https://getwonderfeel.com/
https://nutrafol.com/
https://fatty15.com/
https://www.anivive.com/

Because ACERT is a medical food, there has to be specific pages pertaining to the medical industry regarding insurance reimbursement. Two websites that can be used as examples:
https://help.katefarms.com/s/
https://help.katefarms.com/s/topic/0TO7V000001DWwbWAG/reimbursement-coverage

https://enterade.com/home/
https://enterade.com/reimbursement/

Updates

Low designer entries

Target Market(s)

Patients and individuals suffering from inflammation. This product will be reimbursable through public and private insurance.

Industry/Entity Type

Medical, therapeutic, nutraceutical.

Coding

Coded - Design and coding required

Number of Pages Required

5+ page

Font styles to use

Sans Serif

Other font styles liked:

• Acumin, Abrade (ACERT logo)

Colors

Colors selected by the customer to be used in the logo design:

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Requirements

Must have

• ecommerce (shopify). High quality 3D renderings. Page for clinicians that describes the reimbursement process. Flexibility and ease to make edits to copy and language. Easy ability to update photos of product.

Should not have

• Bad quality.