Banner to be used on our homepage as top filling

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This customer received 21 banner ad designs from 10 designers. They chose this banner ad design from Hristo Itchov as the winning design.

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Banner Ad Design Brief

We want to show a good looking banner on the frontend of our website (its not live yet so we cant link to the website itself yet). I've added a screenshot impression of our website to give you an impression of our style.

The banner will be in the grey area of the "fg-concept.jpg" and will have a little bit of grey area left as a container around it.

Ofcourse underneath the banner we will add like a popular product selection and so on. But thats not important for this banner design.

The requirements of the banner is as followed:
- The banner should be in a 1280x720 dimension which should give plenty of space for visual elements in the banner
- The general color scheme of the banner needs to include our brand colors:
purple: '#92278F'
grey: '#6D6E71'
green complimentary: '#27912B'

- our logo icon needs to be in it (so just the circle with the FG triangle in it) incorporated in it, but not too obvious or as a distraction for what the banner is about. For example it could be semi transparent added to the background.

- We sell fighting equipment, so we need it to be appealing to our customer, but not be too aggresive. We focus on jiu jitsu and judo style martial arts, and do not reflect the aggression you see in boxing/kickboxing.

The banner will link to a category page where we sell GI (also called Kimonos) and for that reason it needs to have a call to action which makes the user click to see the collection of Gi we sell.
All 3 supplier brands need to be visible on the banner, as we do not want one of our suppliers to feel underrated.

If you choose to show real kimonos, please make sure all 3 brands are incorporated. Pictures can be found on our suppliers webpages. In this case also ensure it has both male and female on it. So that customers get a neutral perspective in the banner. (hey its almost 2023 right).

We also like vector created elements, so if you choose to go for a vector design elements instead of photo's, we will also not be disappointed. Aslong as it makes our homepage look good, we're open to everything.

The suppliers are:
https://kingzeurope.com/
https://tatamifightwear.com/
https://matsuru.com/

This banner will be permanent and not be seasonal, later on we will add a seasonal christmas banner and make this a slider, but for now, this is the "main" banner which customers see when they enter the website.


Look and feel

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Files
Download all files - 0.9 MB
JPG
fg-concept
Friday, October 28, 2022
EPS
FightGearz
Monday, October 31, 2022
Payments
1st place
€50
Participation payments x 4
€10
Total
€90

Project Deadline
04 Nov 2022 13:04:59 UTC
Language

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