Special Gift Box Design for Chappi Mountains Coffee Vietnam

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This customer received 56 packaging designs from 7 designers. They chose this packaging design from Bear Studio as the winning design.

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Packaging Design Brief

We need a design for a coffee gift box - the design should reflect the premium quality of our coffee products - it should look elegant, classic, stylish, luxury. We will mostly use the box as a present for our main customers and business partners and sell it in our coffee shops.
The dimensions of the box are 26x10.5x9cm (LxWxH). The Box will contain one bag of coffee (250g) and one Vietnamese coffee filter.
We are a coffee producer in the Central Highlands of Vietnam with a sustainable, fair and inclusive business model. We are producing Arabica coffee from farm to cup. We are sourcing our coffee cherries directly from local farmers which are members of an ethnic minority. Besides Arabica and Specialty Arabicas, we also produce Robusta, blends and herbal coffees with Ginseng and Ganoderma. Our products are sold to 4 and 5-star hotels, in online and retail shops in Vietnam and we will soon start to export our coffee to other countries in Asia and overseas.
We are Rainforest Alliance certified and have received many awards (golden brand of Vietnam, special product from Dalat, typical rural industrial product of Central Vietnam etc.) for our outstanding product quality and our socially responsible business concept. We are a member of the Specialty Coffee Association (SCA) and a certified SCA roaster. We are creating stable jobs in a remote and poor area of the Central Highlands.

Our logo is attached.
Have also attached the type of box we will produce with the cover opening on one side

Target Market(s)

For now Vietnam and Thailand, but later also oversea markets, so it should be an international design which can (but no must) have asian/vietnamese elements

Industry/Entity Type

Agriculture, coffee producer


Look and feel

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Elegant
Bold
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Traditional
Modern
Personable
Professional
Feminine
Masculine
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Conservative
Economical
Upmarket

Requirements
Must have
  • Our logo must be prominently displayed on the box, otherwise no text or product information will be on the box for now.

Files
Download all files - 2.6 MB
EPS
Logo_Chappi_gm
Wednesday, October 19, 2022
JPEG
EF41E78D-E76A-4E55-907C-3CFD3A4D3CE4
Friday, October 21, 2022
JPEG
B00A1A22-5EF8-4F35-B9D3-F4EC22D6A8DA
Friday, October 21, 2022
Payments
1st place
€130
2nd place
€100
3rd place
€100
Participation payments x 4
€10
Total
€370

Project Deadline
26 Oct 2022 19:47:01 UTC
Language

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