South West Alberta Invasive Species Managers

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Logo Design Brief
Invasive species pose a major risk to our environment and economy. They are considered the second greatest threat to biodiversity after habitat loss and cost Albertans an estimated $2 billion annually.
We would like a logo designed for our group, the South West Invasive Managers. We are land managers that manage invasive species (e.g., spotted knapweed, oxeye daisy, leafy spurge, orange hawkweed, toadflax, burdock, etc.). The purpose of this group's formation was to gather the accumulated knowledge and experience of invasive plant managers from the southwest corner of Alberta
- to discuss existing and emerging shared invasive prevention & management issues, and begin to develop regional strategies. The area of focus includes the mountains, foothills, and fescue grasslands bordering British Columbia and Montana. Our primary focus is on invasive plants. We work collaboratively to control invasive plants and we also offer educational opportunities so that people can learn more about the impacts of invasive species, how to prevent their introductions and spread, how to control them once they are here, and how to monitor, evaluate and reclaim areas with infestations.
We would like our logo to represent our integrated approach to managing invasive species (prevention, integrated control strategies, monitoring and evaluation, our collaborative work model, represent our location in South West Alberta, Canada, and/or that controlling invasive species helps protect biodiversity.
We would like the logo in the following versions:
- Full colour - square and rectangular shape
- Black and white - square and rectangular shape
- Transparent background - square and rectangular shape
In the following file types:
- High-resolution version jpg or other image file type
- Lower resolution (web quality jpg or other image file type)
- High-resolution vector files
Target Market(s)
People that deal with invasive species as part of their job
Industry/Entity Type
Natural Resource Management, agriculture, conservation
Logo Text
South West Invasive Managers
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The 'SWIM' acronym, Some reference to the geographical location, reference to invasive plants, collaboration
Nice to have
- Some reference to protecting natural resources and biodiversity, earth tone colours