• £110

• 120 designs

• 47 designers

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Logo Design Brief

We need a logo design for our new business called Black Rock Adventure. We are building the UK's only nearly wild camping & adventure experience, where you can rent our premium 4x4 campers and access nearly wild campsites that nobody else can. Our customers will be able to create their own adventure on our website and will become over time the defacto adventure hub in the UK. The mission statement is to make adventure accessible to everyone.

The brand has to signify adventure, exploration, outdoors, earth, wild - it should clearly identify this business as an adventure company.

We would like to see bold earthy colours, that stands out on the side of our equipment and our 4x4s. We also want a brand that can scale into clothing.

The logo attached uses the right colours, reds and blacks and the icon is moving towards what we think would look good and represent the brand.

Target Market(s)

20-40 year old professional couples and young families. Adventure sports, outdoor enthusiasts

Industry/Entity Type

adventure sports

Logo Text

Black Rock Adventure

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Black Rock as words held together. Adventure can be seperated. Logo epitimising adventure, outdoors, camping wild under the stars, exploring wild places.

Nice to have

• Bold striking font - Black with shades of burnt red / maroon / earthy reds and browns.

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Files