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Basin Processes and Subsurface Modeling research group at Stanford
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This customer received 38 logo designs from 23 designers. They chose this logo design from Choiresia.id as the winning design.
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US$150
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38 designs
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23 designers
Logo Design Brief
We recently changed our name from "Basin and Petroleum System Modeling" to "Basin Processes and Subsurface Modeling". Our previous logo is attached. We don't want petroleum emphasized in the new logo. Rather, we want to convey that we study rocks and the fluids they contain, no matter what the fluid may be (water, petroleum, hydrogen, etc.). The bottom line is that we model how fluids move through rocks. The logo should communicate sustainability, if possible. A 3D geologic cartoon is preferred, similar to the old logo. One way we think of ourselves is as "rock + fluid" scientists.
Updates
I was at a 2-day conference and thus unable to manage the project adequately.
Target Market(s)
Oil & gas companies, companies in sustainability (hydrogen, carbon dioxide...)
Industry/Entity Type
Petroleum, carbon
Logo Text
"BPSM" The logo does not necessarily have to use the Stanford logo. It depends on the design.
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Use of "cardinal red" (RGB 140/21/21)
Nice to have
- Anything that communicates sustainability...but I'm not sure what that is.
Should not have
- Oil derrick, oil drops, etc.
