• US$160

• 95 designs

• 16 designers

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Logo Design Brief

I need a logo for my software company. The official company name is: Provident Designs LLC.

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Here are some definitions of the word "provident":

careful about planning for the future and saving money for the future
having or showing foresight; providing carefully for the future.
providing for future needs (to provide).

characterized by or proceeding from foresight: provident care.
exercising foresight in the management of one's affairs or resources.
characterized by or proceeding from foresight (to foresee).

mindful in making provision.
economical; frugal; thrifty.
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The "designs" part is that we will create custom software solutions for small businesses, for a reasonable price. For example, a small business has been in business for two years. They track their customer, sales, and employee data in Excel spreadsheets. This company wants to start a marketing campaign and expand their business, but first they need to make sure their computer systems are ready for the upcoming growth. They need to manage their information better using a database instead of Excel spreadsheets. We will help analyze their business and create a database to meet their needs so they will be prepared to grow.

Our target market is small businesses who want to expand, but they are willing to take the time first to get themselves organized, to be provident themselves, to plan for the future carefully.

On my website, I'm going to use a house-building analogy and explain that it is important to build a strong "foundation" or else later on, your house will fall down. The same thing works with computer systems: if you don't do it right, it will cost you down the road. I will explain that thinking "providently" is being willing to pay a little more up front to get a quality product rather than going cheap and ending up regretting it in the future.

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I'm still working on the tagline / slogan, but it will be one of these ideas:

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Words I like:
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Foundation
Strong
Solutions
Provident - the idea of thinking ahead, focusing on quality, making frugal yet wise choices

Votes:
1. Strong foundations for Businesses that Last 1
2. Solutions You Can Build On 4

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SUGGESTIONS FROM OTHERS
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Foundations You Can Build On

Sensible Solutions You Can Build On

Systems You Can Count On, Solutions You Can Build On

Strong foundations. Lasting Business.

Innovative solutions for businesses that endure

A firm foundation for your business

Strong foundations for businesses that stand the test of time

Strong foundations for sound businesses

Provident Designs. Do it once. Do it right.
Strong roots for a strong future. (With a tree logo that has many branches).
A strong foundation for a strong future.
Provident Designs. The bedrock/foundation of your future.

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The logo does not need to contain the name of the company or the letters PD. It can, but it doesn't have to. It could have an image of a house or a foundation. I'll leave it open to your creativity. It could include a symbol that represents the ideas that I've described above. I don't have any colors in mind. Again, you can use your own creativity.

The overall impression should be one of quality, trustworthiness, reliability, efficiency, cost-savings (economical but not cheap -- mid-range in terms of pricing), and a little humor would be fine too, as long as it's professional. Think of the qualities that you would want in a consulting company: someone who understands your business, provides quality and reliability, etc.

Thanks for taking the time to create a logo for my business. Please let me know if you have any questions.

- Traci

Target Market(s)

Small Businesses who are preparing to grow soon

Industry/Entity Type

Computer Software

Logo Text

see description above

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• I am uploading a logo that was done for another business that I have, but I'm only doing it because DesignCrowd won't let me proceed without uploading an image. You don't have to use these colors or follow this design

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