Exclusive LA & NYC Fashion Line in need of Unique Logo UPDATED with Names
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This customer received 113 logo designs from 48 designers. They chose this logo design from Oleksandr Tovarkov as the winning design.
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Logo Design Brief
Hi everyone! My name is Nik and I’m a successful entrepreneur that’s looking to create a hyper-growth streetwear clothing line.
As a main part of this brief, it’s important to understand the business model. We’re using a guerrilla marketing tactic by placing thousands of stickers of the logo you create all over LA & NYC. So it’s imperative that the logo is eye-catching within this frame of reference and easily identifiable to the brand.
The selected logo will be all over socials, hired brand influencers, all over subways in NYC, all over LA, etc to generate hype! We will be blasting it all over these two cities and creating a big buzz that will attract lots of attention. It’s meant to feel very exclusive and spark curiosity with your logo’s eye-catching nature.
The logo design should be a character that inspires emotion. You have free reign, but there are references below. However, these are not meant to be exactly duplicated, but a point of reference, for your consideration. I’m aiming for something edgy, rebellious, and cool. The price point is high-end streetwear, we are replicating the psychobunny.com model. Simple but jam-packed with character and emotion
Here is a list of brand names we are thinking about using, please create designs for any of these names -
Bipolar
Dead Inside
Kemically Imbalanced
Purple Elephant
Dead Core
Dead Society
Freak
OutKrowd
Broken
Fear Society
HATE
Anti Social
Isolate
Maniac
Skelly
Rage
Toxic
Void
Fuse
Ionic
See below images for inspiration of direction, but please no duplication or references too similar.
Target Market(s)
20-28
Industry/Entity Type
Young Streetwear
Logo Text
Pick one of the names provided but make sure it is separate from the logo
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Originality, Logo should be a character with personality
Nice to have
- Make it rebellious