New Logo for Sneaker community

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This customer received 13 logo designs from 5 designers. They chose this logo design from Atvento Graphics as the winning design.
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Logo Design Brief
We need a logo for community of sneaker enthusiasts. The community is mostly gay. The current logo is just a random font with a orange background imitating a label tag on clothes. The new logo can be of any color (but should work great on dark and light backgrounds) and either image, wordmark (SneakerBase or SB) or both. A design with a sneaker would be great, but is totally totally up to you. Optionally two variations, a large logo with „SneakerBase“ and a shorter with just „SB“ or a recognizable logo would be great. A perfect example is Sneakernews.com. Where they have a „SneakerNews“ and an „SN“ logo.
Let me know if you need more Infos.
I've attached previous ideas, that have been discarded for various reasons. I added a little description for you as to why those ideas have been scraped.
Target Market(s)
Gay community of sneaker addicts
Industry/Entity Type
Community
Logo Text
SneakerBase or SB
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A simple logo and recognizable logo
Nice to have
- A second shorter logo with just an image or short wordmark like „SB“ so that only those who know the brand recognize it.
Should not have
- No generic „logo creator“ drafts please