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Logo Design Brief

We are in need of a new logo for our real estate brokerage and property management firm, name CURO.. We are looking for a modern, clean, and strong design. I have uploaded a file containing our parent company KrohVan’s logo and a file containing the style guide . We are not looking for a recreation of KrohVan’s logo but we would like to incorporate the same grey color along side a distinctly bold color(our initial thought is an orange color). We are also looking for something a little more creative and possibly abstract then KrohVan’s logo. It needs to be an image that is memorable. The definition of CURO is: arrange/see/attend to; take care of; provide for; worry/care about; heal/cure. We waffle between a logo that communicates the meaning behind the name and one that is just simply bold and abstract. We would entertain both options in our process. In regards to logo text below. We would like a logo that can stand on its own, but would have various versions with each of the combinations I put in the logo text box.

Logo Text

CURO; Curo Brokerage & Management; Curo Brokerage; Curo Management

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