Green transporation non-profit needs creative logo for services
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This customer received 34 logo designs from 20 designers. They chose this logo design from Airwindesign as the winning design.
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Logo Design Brief
We are looking for a logo for a ride matching and trip planning platform we will be hosting called "Way to Go" . Users on this platform can createa profile and see the best route using a sustainable transporation option (bike, walk, transit, ferry, carpool, vanpool, etc.). In addition they can log their "green trips" and earn rewards and sign up for incentives. The company, Lower Mystic TMA, is a non-profit who markets sustainable transporation to improve traffic, congestion, air quality and improve the quality of life for others. Please see the attached branding guidelines for the TMA itself. We would like to have the new Way to Go logo be compatible/complimentary with the overall branding of the organization.
Target Market(s)
Commuters in the Greater Boston region
Industry/Entity Type
Transporation (sustainable)
Logo Text
Way to Go
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Other font styles liked:
- See brand guidelines
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The name of the platform in a stylized way that can be used on websites, social media and other marketing materials
Nice to have
- It would be great if the logo showed movement