The Exchange at 1105 Apartments Logo Rebrand
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This customer received 76 logo designs from 47 designers. They chose this logo design from Phank as the winning design.
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Logo Design Brief
I need a logo for an apartment complex REBRAND.
Please see the link to see the apartments:
https://www.exchangeat1105apartments.com
My client hates their current logo, as seen on the website. They'd like a modern but formal logo with colors (beige, green & brown) from the website. The demographics for these apartments are blue collar workers - not high end apartments.
Target Market(s)
Blue Collar Workers (those making up to $70k/year) in a small town
Industry/Entity Type
Apartment Complex
Logo Text
The Exchange at 1105
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Modern, clean feel and easy to read
Should not have
- NO leaves, trees, vegetation of any kind. Customer hates their current logo (which has a leaf in it)