• US$150

• 123 designs

• 37 designers

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Logo Design Brief

I need a logo for Blue Square, an artisanal pizza concept that aims to be the "Starbucks of pizza." We want to serve high quality, artisanal pizza to every home in America. Our signature menu item is Detroit-style pizza and grandma pizzas. Our focus is "simple but elevated." We've spent months developing a naturally leavened sourdough, and have sourced the best tomatoes, which we hand crush on-site. In addition, we've sourced the very best mozzarella. Thus, we built the concept around elevated dough, sauce and cheese. The remaining ingredients are fresh, but simple. Apple's "simple and sophisticated" approach should guide your thinking. Blue Square embraces the less is more philosophy. Detroit style pizza is known for its blue steel rectangular pan in which the pizzas are cooked. Grandma pizzas are also traditionally cooked in rectangular pans; a grandma pie is simply a thin crust Sicilian pizza.

Logo Text

Blue Square (pizza?) with a tagline below in smaller font "simple. elevated." Feel free to get creative and break the bounds outlined here if you feel it would better serve the project.

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.