• US$150

• 69 designs

• 25 designers

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Logo Design Brief

We need to take a pictorial log and add name and tagline. Logo is circular. We would like two versions: Circular with text incorporated (possibly wrapped around, but that is not necessary)
and rectangular, with the circle to the left and text to the right. This idea of the two logos with the common circular graphic is inspired by the Chipotle Restaurant chain. The have such a scheme with their words, "Chipotle" and "Mexican Grill"

Our website and package incorprorate a burnt orange color with the green, white and gray which are already there. We want to keep our logo to three color, so we might think about replacing the gray with the burnt orange (you can see the color in one of our package designs, which is attached). We are not sure about the color being added, as the present logo color scheme has a certain elegance we like. We leave it up to the designer if the gray or orange looks better. Feel free to provide both

Target Market(s)

Fresh Dog Food market

Industry/Entity Type

Fresh Dog Food market

Logo Text

Totus - The Total Dog (Totus must have the long o (dash mark above) symbol)

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Circular and rectangular design, three colors (green, white, gray or burnt orange), Totus (with the long o mark above), and The Total Dog (no long o)

Nice to have

• Since we already have the graphic done, I think I can leave all other decisions (color for instance, Font, placement) up to their artistic instincts

Should not have

• More colors,

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Files

Download all files - 1.8 MB