The Daily SEL Logo Project: Design a Logo for a Business That Supports Educators

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Logo Design Brief

To develop a logo for the Daily SEL Leader brand. Please see the attached creative brief. The Daily SEL web site is the online home to a suite of products and services that support adults who work in schools (mainly school leaders and teachers) with developing their own social emotional learning skills. The web site is inspired by the book “The Daily SEL Leader: A Guided Journal”, written by the site’s owners, Dr. James Bailey and Randy Weiner. www.dailysel.com

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Updates

Hi Everyone! I'm extending the deadline in order to support additional entries and iterations on some of the strongest designs so far. Please let me know if you have any questions. Thanks for all of your efforts!

Target Market(s)

School leaders, teachers, students and families

Industry/Entity Type

Education

Logo Text

We think that we want both a mark that can stand alone as well as one that can integrate with "The Daily SEL Leader" and variations on that title (see the attached brief for more details).


Logo styles of interest
Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)

Lettermark Logo

Acronym or letter based logo (text only)


Font styles to use
Serif
Sans Serif
Other font styles liked:
  • see the attached creative brief for the fonts used in our book. again, you do not necessarily need to use those fonts.

Colors

Colors selected by the customer to be used in the logo design:

0054AA
0677BA
7BADD7
CADEEF
E8F1F8
0094D4
00A9DD
6FCCEA
C7EBF8
E9F6FB
00AB8E
00BBA5
67D7C9
C6EFE9
E9F9F6
6B429C
8869AF
B7A5CE
E3DAEB
F3F0F8

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Nice to have
  • In our attached creative brief, you'll see that we've provided some art assets, fonts and colors from our book. These can be a guide for you, but we do not necessarily need them to be used. The colors we've selected below are just starter ideas and are not meant to limit your color palette, necessarily.

Files
Download all files - 0.8 MB
PDF
logo creative brief
Friday, January 21, 2022
PDF
logo creative brief
Friday, January 21, 2022
Payments
1st place
US$260
Participation payments x 3
US$30
Participation payments x 4
US$10
Total
US$390

Project Deadline
09 Feb 2022 07:29:44 UTC
Language

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