• US$210

• 60 designs

• 24 designers

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Logo Design Brief

I am beginning a rebrand for my business.  It is an energy leadership coaching business - focused on a holistic approach to intentional living.  My method incorporates, mindfulness, reiki healing, career strategy, and leadership development to help female professionals and entrepreneurs thrive in life with a career the fuels them instead of drains them. 

With this in mind and Lotus in my company name, I am drawn to the artistic concepts and play with light, lotus, growth, inner reflection, the moon, and some images that include an effervescence in bubbles, circles, or stars. 

As for colors: I have created a color palette that I think I would like to pull from, but I am not married to any specific combination of these. I want people to feel connected to the concept of self-reflection, growth, and knowledge gained in a safe environment.  This is why I pulled shades of blues, greens, and purples into this palette. I was leaning into the psychology of the colors where Green is for growth, Blue is for competence and trust, purple is for spirituality, and the touch of pink is to add that softer feminine energy to it.  I felt the muted tones also offered a sense of stress relief and safety in the work.  I also love the images that use a gradient of color.  

I would be using my logo as a cover image, a profile pic, on my website, on social media, on letterhead, and on printed material, so it may need to have some considerations in sizing and shape for that. I would also want to be able to use the image separately, or the name separately, and also use them together.  I love the option to have the name overlapping the logo, but am drawn to the clean lines of having it to the side, or below the image.  

Logo Text

Emerging Lotus Coaching

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