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Autoholding 46 Logo Redesign for rebranding campaign
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This customer received 67 logo designs from 45 designers. They chose this logo design from art_rebel as the winning design.
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US$250
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67 designs
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45 designers
Logo Design Brief
We are looking to recreate our logo so that we have a "Symbolic" look that we can use on a t-shirt or hat where we don't have to have the entire logo just the AH & 46 on it similar to the file I uploaded name Square 1 logo. I provided you with the logo that we are currently using which is named Autoholding 46 Logo so you have the colors an current look. But the new logo must have a strong emphasis since it is an automotive dealership and we need the logo to be seen from far away so the font has to have a strong look to it. But we want to create a new logo where we don't have use the entire Autoholding 46 wording, possible just the AH and 46 where they are encased in a frame or box so we have 2 variations of the logo where we can use the new one independently or in combination of each other. things to consider, AH and 46 stacked on top of each other in thick white knock out lettering with a box aro9und them and the words Autoholding 46 next to the box ....etc, The lettering can't be weak or think because this is a used car dealer and this will eventually go on the side of our building so people will need to be able to see it and understand what we are and where we are from a distance. Please play with a few options and we will see where we end up
Updates
Do not feel that you have to stay within the parameters of the creative brief. You have complete and total freedom to design anything you want. This is a complete rebranding initiative so anything is open. Feel free to also try and work within a horizontal layout which can include a horizontal frame or box that encompasses all the elements
Added Wednesday, January 12, 2022
Target Market(s)
Men & Woman 24 +, in the market to purchase a used vehicle within the NY tri-state area
Industry/Entity Type
Used Automotive dealer
Logo Text
Autoholding 46
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Other font styles liked:
- Franklin Gothic, Helvetica, Arial Black/bold
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- 2 logogs than can be used together or separtley from each other where, however if we use the short (new version) it will be able to tell the people who we are and where we are loctaed
Nice to have
- A new Symbolic look where the AH and 46 are stand alone and can be used as a symbolic look rather than having to hav e the full name Autoholding 46 in the logo
