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Mental illness bear for Cruel Mind Apparel
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This customer received 23 character designs from 13 designers. They chose this character design from Jheremy Espinoza as the winning design.
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A$110
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23 designs
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13 designers
Character Design Brief
We are a street wear clothing brand based around mental health relatability, and are looking to create a group of characters to represent our brand.
The first of which we want to be a toy bear.
This character should include some visible damage/repairs as a physical representation of the damages from mental health issues. We are targeting an audience of 18-23 years old so the character should reflect this.
A blank facial expression is preferred.
We would also like the character to be shown in a 'cartoon-esk' style.
Overall however we are not entirely sold on what the design should show, so feel free to get creative with the idea.
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