• US$150

• 148 designs

• 52 designers

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Logo Design Brief

We are an environmental group looking for a logo for a public awareness campaign targeting "The Terrible 12" - the dozen worst corporate polluters in America. All of the polluters are fossil fuel (oil and gas) companies contributing negatively to climate change, and this is the message of the awareness campaign. We want the logo to be "The Terrible 12" and/or simply "Terrible 12". The best colors for the logo will be blacks, grays, dark reds and / or oranges. The logo should evoke environmental destruction. Possible design elements or type could be based on spilled / leaking black oil, clouds of toxic gas, smoke or smokestacks, a HOT planet earth, or a skull. The typography should be something like in the attached. Overall the logo must communicate NEGATIVITY - these are the bad (TERRIBLE!) guys. Thank you in advance for your submission!!

Target Market(s)

General audiences concerned about environmental protection and climate change.

Logo Text

"The Terrible 12" (and/or just "Terrible 12")

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Must communicate environmental destruction / global warming / climate change.

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Files