RX Pharmaceutical Coupon Professional Website

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This customer received 28 web designs from 8 designers. They chose this web design from Blue Sparrow as the winning design.

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Web Design Brief

Rare Readmissions Project Design Brief

SITES SIMILAR TO DESIGN WE WANT:

https://www.singlecare.com/
https://www.buzzrx.com/
https://www.usarx.com/
https://www.ezrxdrugcard.com/
https://www.goodrx.com/

About our site - Originally a blog on medication and med management. We are looking to pivot our website into an RX discount card provider and would like you to make a homepage that reflects this. (see competitors above for what this means.)

For the home page design this means creating an ‘Articles and Research’ section to show we do more than just have coupon pages. Add a few sections from here https://www.rarereadmissions.org/ like the blurb about our ‘Medication Management’ articles.

Design tips - Keep a similar color scheme and feel as the current homepage. Strike a balance between the top 5 examples above and our current website. Add a logo

Homepage sections to include:
Coupon search section: https://www.screencast.com/t/ZDRv37WR2V
How it works section: https://www.screencast.com/t/viN1JgHC
‘Articles and Research’ section: https://www.screencast.com/t/xFCeyLiVcZ2l
Sample savings section: https://www.screencast.com/t/rPMui8pK

Clean design, easy to read sections, flexible on devices, and sections that are easy to move around after launch that won’t conflict with each other.

Target demographic is men / women between the ages of 34-65+. We want nice big fonts, expanded size text, and graphics that appeal to demographic.

Colors: Medical Colors, but designers have freedom to choose colors. No harsh colors.

Fonts: Use modern fonts / sans serif fonts - no default fonts

SITES TO REFERENCE*

https://www.singlecare.com/
https://www.buzzrx.com/prescription-discount-card
https://www.usarx.com/discount-card
https://www.ezrxdrugcard.com/
https://www.goodrx.com/discount-card

Feel free to ask questions about the intent of this site or any other questions that will help you with your design progress.

Pages Requested To Be Designed:
Home Page
Blog Post Page
Coupon page like these:
https://www.goodrx.com/sildenafil
https://www.singlecare.com/prescription/sildenafil-citrate
https://www.drugs.com/price-guide/sildenafil

Target Market(s)

Target demographic is men / women between the ages of 34-65+. We want nice big fonts, expanded size text, and graphics that appeal to demographic.

Industry/Entity Type

RX Medicine

Number of Pages Required

1 page


Font styles to use
Sans Serif

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • For the home page design this means creating an ‘Articles and Research’ section to show we do more than just have coupon pages. Add a few sections from here https://www.rarereadmissions.org/ like the blurb about our ‘Medication Management’ articles.
Nice to have
  • Clean design, easy to read sections, flexible on devices, and sections that are easy to move around after launch that won’t conflict with each other.

Files
DOCX
Rare Readmissions Project Design Brief (1)
Monday, September 20, 2021