• US$150

• 105 designs

• 23 designers

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Logo Design Brief

We offer yoga and local wellness tours! There are a million yoga retreats out there, but nothing where you travel through a region (imagine sicily to malta, costa rica or Brazil- from the clouds to the jungle) alongside a local yoga guide and all of the other fantastic locals they help us get to know. (imagine doing a sound bath in an ancient cave that is owned by the friend of the yoga teacher- that kind of thing, or in-home cooking classes- whatever wellness means where we are going). Women come from all backgrounds with the likemindedness of an open-hearted yogi, ready to explore.
12 women
10 days
3 locations
2 kick-ass guides
1 unforgettable adventure
. open to other color recommendations!! perhaps a brighter green?? but this is a female only company. this is based on the ethos and the heart of yoga. PLEASE look up the word IKIGAI prior to starting! I want the overlapping aspect of ikigai for my logo. i like undefined borders and sharp and thin lines as well. target demographic is early30s-mid60s for women with disposable income who like to travel and do yoga- as well as other wellness. The design should be something inspiring a sense of self love, community, adventure, and yoga. Very simple yoga outlines somewhere in an ikigai-theme design sounds cool. i do not like flowers, suns, or simple ven diagram-esque ikigai designs.

Target Market(s)

females only. high income bracket 75k solo/150k household. early 30s to mid 60s. women who travel somewhat. women who care about wellness and bettering themselves. women who also purchase yoga memberships, other fitness fads, and buy virtual wellness offerings. These women are seeking female friendships as much as the adventure itself!

Industry/Entity Type

travel and yoga. Main industry- Travel

Logo Text

Ikigai Journeys-- optional slogan (Om-azing Adventures for Women)

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Logo styles of interest

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Font styles to use

Other font styles liked:

• custom fonts or anything the designer finds inspiring.

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• multiple colors. the words 'Ikigai Journeys'. soft edges and sharp lines

Nice to have

• "Om-azing Adventures for Women" something ethereal representing yoga, wellness, self-awareness. i like very simple lines. simple yoga concept- not too direct or specific.

Should not have

• really complex animations. not a full rainbow. not a flower, sun, airplane, or om symbol. not superrrr yoga, the reference to it.

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