• €100

• 83 designs

• 18 designers

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Logo Design Brief

We need a crisp flat logo design that will work in green and/or black. The word Opna means to unlock or open up, in Icelandic or Old Norse. It will become a service that is a combination of an individual access control card and app for the automatic flow of information between different access control systems.
The logo will be printed on all plastic access control cards, will be used on a website and in the app.
The feeling we want is safety, innovation, and technology, and it should be easily recognizable on these cards from a distance.
It would be a plus to get some kind of pattern or graphical illustration to work together with the logo to be used as a background for the card.
The card is the main visible product. The size is a standard access control card with the customer's company logo in color, company name, a picture of the cardholder, the name, and a job title. There will also be a "valid until" and the Opna logo - which means a lot of changing visual elements, so a graphical background to keep it together would be nice.
Amido is a Swedish SAAS company, whose customers use the Alliera software for managing access control items, such as cards and key fobs. Alliera works for almost all access control systems and most different digitals key formats. These items count as subscriptions with a monthly fee. The addition of the Opna card provide the access control owners full information and automation blocking cards when cardholders quit their job or lose their cards among other features.
The design should work both for an app, as well as printed on a card, although, in a couple of years it will probably be a lot more app based due to the fact of that the card function moves into the phone apps.

Target Market(s)

The Nordic countries

Industry/Entity Type

Most professional services will be engaged

Logo Text

Opna

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• It would be a plus to get some kind of pattern or graphical illustration to work together with the logo to be used as a background for the card. The card is the main visible product. The size is a standard access control card with the customer's company logo in color, company name, a picture of the cardholder, the name, and a job title. There will also be a "valid until" and the Opna logo - which means a lot of changing visual elements, so a graphical background to keep it together would be nice.

Nice to have

• I like the new flat design logos that's being used by the car brands. We've been using the color #67CD5D on the webpage and is thinking of using that, white or black.

Should not have

• It's probably not a good idea to use a logo based on a card design to print on a card together with other elements.