Aussie Defence Industry Business launching a new company that needs a logo

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This customer received 72 logo designs from 43 designers. They chose this logo design from rimu as the winning design.

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Logo Design Brief

Our business is launching a new company called 'Signature Reduction Technologies - Australia'.

The name will be abbreviated to SRT and SRT-A pending whether we are communicating with the Australian or Overseas market. As such two logo variations can be considered to accommodate these different markets.

We currently develop (and in future will manufacture) innovative Signature Management Systems for Defence and National Security customers. The signature management systems are made from a multispectral camouflage material that provides extensive protection to a user by reducing the identifiable ‘footprint” (aka signature) of the users.

The systems provide a reduction in signature across the full electromagnetic spectrum (Ultraviolet, Visual, Near/Short/Medium/Long Ware Infrared and Radar). Examples of the products are seen here: https://www.fibrotex-tech.com/stealth-solutions

Our successful design will demonstrate a connection to the technology mentioned above. The design will be used on business cards, websites and company documents in future. So should scale well.

Ideally, the successful design will have some attributes (colour, patterns, shapes etc) that we can utilise in development of company branding.

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Updates

Went on vacation/holiday

Target Market(s)

Defence, Defence Industry, National Security

Industry/Entity Type

Wholesale / Manufacturing (eventually)

Logo Text

Signature Reduction Technologies - Australia


Logo styles of interest
Abstract Logo

Conceptual / symbolic (optional text)

Lettermark Logo

Acronym or letter based logo (text only)


Font styles to use
Serif
Sans Serif

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • The Acronym "SRT"
Nice to have
  • Ability to easily easily amend this logo to use the acronym SRT-A or include words "Australia" in the logo if dealing with a domestic market. The full name of the company "Signature Reduction Technologies" should be easily included (or removed easily for use as a stand alone logo)

Files
PNG
Screen Shot 2021-08-09 at 8.22.14 am
Sunday, August 8, 2021
Payments
1st place
A$150
Total
A$150

Project Deadline
13 Aug 2021 12:24:34 UTC
Language

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