• A$150

• 123 designs

• 53 designers

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Logo Design Brief

We need a logo design for a small online baby clothing store/brand based in Australia. Our products will primarily be baby & kids clothing, soft and comfortable/ organic fabrics, natural, earthy, feminine floral designs. High quality but affordable pricing. It is ideally a place for parents to go that have a busy social life and need an outfit for bub, so bub is looking fabulous. I want to be a place parents will see an outfit that’s perfect for a social event and they have to see their baby wearing it! It’s different and beautiful and not always scene everywhere!

Target Market(s)

Busy working parents (or stay at home) parents, they have a busy social life, outings on the weekends, and want their bubby looking their absolute best, but in an outfit not scene everywhere! These parents a are Looking for high quality but affordable clothing for their children. They take pride in what their babies wears in public. They are happy to spend on their kids but want to see the value in the product.

Industry/Entity Type

Online Store

Logo Text

Little P Australia

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Earthy, light colours with hint of feminine & vintage. Not too much feminine, as I may want to add boy products down the track.

Nice to have

• I would like to see options for both “Little P” on its own, and also “Little P Australia”. As I can’t decide whether to keep the “Australia” or drop it.

Should not have

• No bold colours, nothing dark, no hot pinks!

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Files

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