• €210

• 71 designs

• 18 designers

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Logo Design Brief

I am currently in the process of rebranding my company. I have been an independent broker in finance and insurance for 23 years and have run the company under my last name.
Now I am aiming for a renaming to increase value and modernization and am looking for a meaningful logo for the name and slogan that we have already defined.

I offer my customers independent advice and brokerage of contracts and services in the areas of: financing, insurance, banking products, capital investments, analyze the economic and financial situation of the customers and compare the corresponding offers.

The qualities that set me apart are professionalism, fairness, accuracy and reliability. I am also very passionate about my job and appreciate the personal, friendly and trusting cooperation with customers. I want to be at the customer's side, find solutions for them and give them first-class advice, so that long-term customer loyalty is created.

We are looking for a design in the colors dark blue, white and green, as these colors reflect stability, security and trust in the financial sector. The slogan is: We take care. Independently. Individually. Fair.

In the name "Der FinanzFAIRgleicher" the FAIR should be highlighted in capital letters, different colors are possible.

Target Market(s)

Customers between 25 and 50

Industry/Entity Type

Financial Service

Logo Text

Der FinanzFAIRgleicher

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Colors

Colors selected by the customer to be used in the logo design:

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Requirements

Must have

• Clear, clear structures, color concept in white, blue and / or green, clear and easy to understand and recognize, but the representation can have that certain something, that is, something special.

Nice to have

• Perhaps a magnifying glass or something similar could be added to the design, as it is associated with "search and compare"! Other symbols that reflect the meaning of "compare finances" are also welcome.
  Our slogan can be taken into account!

Should not have

• Please no designs that are too playful and no mention of "Financial Service"!

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Files

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