• A$120

• 70 designs

• 34 designers

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Logo Design Brief

The Business
La Foret, French for “The Forest” uses ingredients derived from plants, sourced from all over the world to make fragrances and perfumes for men and women.
The use of a tree in the logo is imperative as it represents the business name, but one trees is probably enough. A file with the business names and without is required.
Tree Structure
The tree must be mysterious and imperfect as it has weathered many storms and tempests but still survives, with only a little foliage.
When considering the shape of the tree, the owner has been influenced by Asian culture, particularly Japanese and Chinese and to some extent European, which is our family background.
Brand Colour
The brand colours need not be plentiful, in fact a single colour is enough, we have chosen the following as a starting point.
The tree colour should be dark grey to black with shades containing either a hint of dark red. The logo needs to be supplied with and without a background colour.

Target Market(s)

Men and women 35-55 years

Industry/Entity Type

Fragrance

Logo Text

Laforet Fragrances

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Transparent and background image files

Nice to have

• Design shall be of a tree to reflect the brand name tree should be a silhouette in mono colour

Should not have

• Multiple colours, then sketch attached is just some ideas

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Files

Download all files - 4.0 MB