International rug, carpeting and mat specialist ecommerce company needs a logo design

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This customer received 95 logo designs from 39 designers. They chose this logo design from sherman as the winning design.
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We need a logo design for our company to use across all digital ecommerce selling platforms; our website srsrugs.com, Amazon, eBay, Etsy, Social media, packaging, invoices, business cards and probably more in the future!
Our business is called Super Rug Store and we are based in the North of Ireland. We sell our products under our brand name: "SRS Rugs".
Our business is quite simple: we provide great quality rugs, mats and carpets of at really affordable prices. We don't have a physical store, and ship directly to the customer.
We would like to see designs that use the main colour blue (close or similar to our existing shade #eef0f5), interpreted as trustworthy, dependable and strong and it gives us continuity with our existing colours. This needs to work well on a white background, so happy for white to be included.
We have included a file showing the current logo, but please don't feel constrained by this. Be as bold and creative as you like. Or functional. Or both!
Additionally, a hint of orange and/or yellow will help it to stand out on the page, differentiate us from our competitors, and projects confidence and warmth.
Updates
Need extra days to review
Target Market(s)
UK and Ireland, likely expanding to Europe in the next 2 years
Industry/Entity Type
Ecommerce
Logo Text
"SRS Rugs®"
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Blue as the main color
Look good on a white background
Nice to have
- Look professional and clear at a glance