Honda powersports dealer looking to modernize old logo.

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This customer received 56 logo designs from 31 designers. They chose this logo design from oxxi as the winning design.
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Logo Design Brief
Our logo was designed in the early 80's. We want something more modern but were thinking of keeping the general feel of our existing logo, we are open to other ideas. We are a family owned and operated Honda powersports dealership in Waterloo Ontario. We sell Honda motorcycles, ATV's, UTV's and lawn-garden equipment. Our colour pallet would be red, black, gray, white. Any type of industrial or metallic textures are fine too.
I have uploaded our existing logo for reference. Our website is www.kwhonda.com
Logo Text
KW HONDA --or-- KW HONDA POWERSPORTS
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.