Women owned, all locally sourced, Arizona taproom in downtown Phoenix
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This customer received 39 logo designs from 17 designers. They chose this logo design from pa2pat as the winning design.
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I need a logo for my beer and wine taproom. It features only local (Arizona) beer and wine...art from Phoenix artists and gourmet snacks, all locally sourced. Lots of instagrammable spaces, an outdoor patio with live music.
Target Market(s)
The downtown Phoenix area is in the fastest growing county in the U.S. There are 700 people a day moving here from CA. We are targeting the growing urban population of both men and women, ages 25-55, educated, into art and entertainment
Logo Text
The Alley Taproom
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Not really. I've already had several submitted from another designer which all came out looking like a bowling alley or arcade. If you google street art in downtown Phoenix, thats the type of murals that will be painted inside. We definitely prefer a cleaner look and nothing that looks trashy or child like.
Nice to have
- The tagline is "Where local beer, wine, art and people meet." I am on the fence about whether that should be included with the actual logo, and it's kind of long. So probably not. But if you want to play with it, you can.
Should not have
- Graffiti type font. Anything cartoonish. the logos