Boomerang indoor active entertainment concept needs a new logo design

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This customer received 101 logo designs from 34 designers. They chose this logo design from D_Mantra as the winning design.

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Logo Design Brief

Hi, my name is Jimmy and my company is called Boomerang. We are based in Atlanta, GA, and cater to children from 0 to 14 years of age. We have created this concept with a focus on merging fun and entertainment with physical exercise for kids. Our attractions include rope course/ninja course, climbing walls, soft play playground, virtual reality arena, etc.
The appeal of kids actively playing with one another rather than being glued to a screen has been our successful strategy. As it fills a void, both emotionally and in terms of exercise, that parents often feel ineffective to fill otherwise.
Moreover, we are filling a need fueled by the millennial health craze to raise kids who are fitter, healthier, and environmentally conscious.
What we are trying to achieve with this logo is the use of a boomerang image included in our brand name Boomerang. I am looking for a fun yet sophisticated design that is attractive for kids and parents but not to the extent that it looks cartoonish or babyish.
You are free to use colors and font that you see fit.
The text with the logo could include the following suggestions to use if you like, or modify, or choose your own if you like, we are very flexible in this regard. The idea is to use the concept that similar to how an actual boomerang returns to the person throwing it, we are inviting the kids to return to fun:
1/ Come back to Fun!
2/ Bring or Bringing Fun back!
3/ Fun is back
4/ Let's get back to the Fun!
5/ What Fun!
6/ Back to Fun!

Target Market(s)

Hi, my name is Jimmy and my company is called Boomerang. We are based in Atlanta, GA, and cater to children from 0 to 14 years of age. We have created this concept with a focus on merging fun and entertainment with physical exercise for kids. Our attractions include rope course/ninja course, climbing walls, soft play playground, virtual reality arena, etc.
The appeal of kids actively playing with one another rather than being glued to a screen has been our successful strategy. As it fills a void, both emotionally and in terms of exercise, that parents often feel ineffective to fill otherwise.
Moreover, we are filling a need fueled by the millennial health craze to raise kids who are fitter, healthier, and environmentally conscious.

Industry/Entity Type

Recreation

Logo Text

Boomerang


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Character Logo

Logo with illustration or character

Wordmark Logo

Word or name based logo (text only)


Font styles to use
Other font styles liked:
  • The Designer can choose a suitable font

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • What we are trying to achieve with this logo is the use of a boomerang image included in our brand name Boomerang. I am looking for a fun yet sophisticated design that is attractive for kids and parents but not to the extent that it looks cartoonish or babyish.
    You are free to use colors and font that you see fit.
    The text with the logo could include the following suggestions to use if you like, or modify, or choose your own if you like, we are very flexible in this regard. The idea is to use the concept that similar to how an actual boomerang returns to the person throwing it, we are inviting the kids to return to fun:
    1/ Come back to Fun!
    2/ Bring or Bringing Fun back!
    3/ Fun is back
    4/ Let's get back to the Fun!
    5/ What Fun!
    6/ Back to Fun!
    7/ Your suggestions are welcome
Payments
1st place
US$150
Total
US$150

Project Deadline
30 Jan 2021 00:10:51 UTC
Language

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