• C$150

• 221 designs

• 59 designers

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Logo Design Brief

• PRODUCTS - We are an Amazon-based company that sells a wide variety of house products such as portable laptop desks, kitchen knife holders, bamboo steamers pots, etc. We want a versatile logo.

• CONCEPTS - We focus on making customized, modern, innovative, high quality, premium products that offer more features than other products.. We'd like the logo to portray these concepts: Modern, Refined, Minimalist, Abstract, Premium, Innovative

• LOGO REQUIREMENTS - Logo should look good printed on large or small products. Should be flexible so that the icon can be put on top of the wordmark, to the left of the wordmark, and used with just the icon alone.

• COLOR - We want an apple-esque color scheme. Logo should be flexible and we need multiple colors of it, including black/white/silver/grey - same colors as Apple.

• GRADIENT - I would like to see versions with and without a gradient in all colors above. See attached photos.

• ICON*** - Most important part of logo. I like the chesspiece "knight" icon. However, it is very generic usually. I want it to be unique. I want a more modern, abstract "knight" using more straight lines instead of rounded curves and blends well with the wordmark. Architectural "blueprint" concept designs for the knight may look good. We like an Apple-esque concept for a logo where the icon can be used by itself or with wordmarks. The bite out of the apple makes it unique and different which we want something similar for our icon to stand out.

• RECTANGULAR - I would like for the horse to be more rectangular in shape rather than a tall skinny icon. This creates more balance for me to use it vertically or horizontally.

• FONT - Should be sans-serif and all capitalized. I want a modern, luxurious font similar to attached photos. I prefer semi-bold and semi-wide fonts with good letter spacing. No cursive. See attached photos.

Thank you very much and I look forward to working with you!
Raj

Target Market(s)

Amazon buyers of home products

Logo Text

MODERKNITE

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose only greyscale colors for use in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• I want the horse icon to resemble the horse shapes in the images I uploaded except more refined and upscale
  
  Simple, modern, refined!

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Files

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