Australian workplace consultancy business needs a logo design

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This customer received 108 logo designs from 38 designers. They chose this logo design from abhome as the winning design.
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Logo Design Brief
We need a logo design for a new workplace consultancy business based in Melbourne called "Principled Workplace Consulting". We provide human resources, business ethics and employment law services to corporates. The business will aim to provide services that help people make more ethical decisions in business. We would like to see designs that use navy blue and light/apple green, and communicate trust, balance, clarity, growth, integrity, purpose.
Target Market(s)
ASX listed and private companies looking for leadership training, policies review, ethics consulting
Industry/Entity Type
Leadership
Logo Text
Principled.
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)


Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Two colours - light/apple green and navy blue
Should not have
- Anything too complication or flowery about the design. Simple and clear only.