• C$150

• 75 designs

• 40 designers

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Logo Design Brief

We are looking for a new logo for a 2 year old company called "Bomber Climbing". Bomber makes hand crafted moisturizer for rock climber's hands to help them maintain their calloused skin for climbing. In the future, there will be a wider range of skin care products, as well as other climbing tools for massage and training.

The climbing term "Bomber" (short form for Bombproof) means a rock, hand-hold or piece of climbing gear that is strong, secure and dependable.

We would like to avoid using logos that focus on 'hands' or a silhouette climbing up a mountain, as this is often overused in the climbing industry. A 'bomb' was used in the previous logo, and we would also like to shift away from that. Climbers love stickers, so our logo will be able to stand alone with minimal text as a graphic image that someone can have on their water bottle for example.

We would like to see a design that incorporates a bold, simple concept of nature or a mountain range (popular mountain ranges include 'The Chief' in Squamish Canada or 'El Capitan' and 'Half Dome' in Yosemite USA). As there are multiple products, we would like a design that can be displayed in multiple colour variants so that there is one colour theme per product.

The logo design will have a core graphic with some text that can be moved around depending on where the logo is displayed. There will be a slightly different configuration for the logo on our webpage vs t-shirt vs sticker vs product label.

Note on uploaded files:
- The following images show the current Bomber Climbing Logo, along with the product labels and an example of one of our marketing designs. We hope that this gives a better sense of the style of Bomber Climbing using bold and simple designs.

Target Market(s)

Rock Climbers
Men and women 25-40 years of age. outdoor enthusiasts

Industry/Entity Type

Outdoor Sign

Logo Text

"Bomber" OR "Bomber Climbing" depending on available space

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• An image that can be used solo for a sticker or t-shirt design

Nice to have

• 'The Chief' mountain range in Squamish Canada

Should not have

• hands, goofy cartoon art, a bomb

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Files

Download all files - 8.2 MB