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International Luxury Yacht Charter Business Needs Logo
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This customer received 240 logo designs from 98 designers. They chose this logo design from Benemoy as the winning design.
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US$200
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240 designs
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98 designers
Logo Design Brief
I need a logo design for a new online company called "Seize the Day Charters" or it could say "Seize the Day Yacht Charters". The charters are mostly sailing catamarans and some luxury motor yachts, in the Caribbean and Mediterranean. The logo doesn't necessarily have a boat it in. We want something that says luxury and appeals to millennials as well as older generations.
Target Market(s)
35-65 age group that spend $15,000-$50,000USD on a one-week vacation for 4-10 people in the Caribbean or Mediterranean
Industry/Entity Type
Travel Industry
Logo Text
Seize the Day Yacht Charters
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- sophisticated, luxury look
Nice to have
- some nautical elements such as an anchor, wave, wheel, compass rose, etc.
One design I liked in my top 2 used the T in the word "the" as an anchor. I was considering that but the designer was kicked off designcrowd.
I had been considering in my top 2 looked like handwriting, but it was the same designer that was kicked off designcrowd.
Should not have
- powerboat/ motorboat
No lettermark logo with abbreviations to say "STD". That is not a good one in the US.
I like some designs with fonts that look like handwriting, but nothing that is hard to read.
Palm trees