• £110

• 79 designs

• 49 designers

---

Logo Design Brief

We need a logo (and colour palette)

InsightFlow will provide a collaborative platform for market, customer and product research. It will help researchers to identify, analyse and share their insights with their colleagues. It will also help business decision makers find answers or ask the right questions more effectively.

Insight is often locked away in slide decks, in the heads of researchers or in organisational silos. This slows innovation. InsightFlow is on a mission to allow insight and the data it is built from to flow more easily through organisations. This will help inspire innovation across organisations and industries. The platform will allow everyone to contribute to the research and will make the insights from the research easy to find, understand and keep up to date.

InsightFlow will also enable researchers to share their research nuggets publicly either on an open source basis or a commercial basis.

InsightFlow customers will be forward thinking, open individuals who are passionate about delivering great solutions to customers (both consumer and B2B) and want to reduce both the time to insight and the friction involved in sharing that insight.

Their roles will span Business leader, Market Research, Customer Insight, Strategy, User Research, CX / UX Designer, Service Designer, Product Manager, Product Owner, Data Analyst and Developer.

The design needs to be professional and competent - but not too corporate, the community aspect means it should feel accessible. Think Trello, Slack etc (rather than IBM & Microsoft)

Target Market(s)

Professional community

Logo Text

Insightflow

---

Logo styles of interest

---

Font styles to use

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.