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Retail Dog Store for upscale classic artisan goods and treats - high end expensive quality food
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This customer received 138 logo designs from 58 designers. They chose this logo design from Champ12 as the winning design.
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US$150
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138 designs
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58 designers
Logo Design Brief
Compelling logo that connects with people that want the best for their dog. The logo should evoke classic quality and indicate a one stop shop for all things a dog dreams of (except squirrels!) Loyal customer service and a brand/pack that people want to be a part of. The logo will be used on hoodies, ball caps and coffee mugs, and should be designed for awesomeness and not economical printing and embroidery. The logo should not in any way dumb down communication or try to be cute in order to connect to a dog owner. A dog is incredibly intelligent, loyal their entire life, and a damn good friend.
The logo will be used on a large sign on highway 101 along with cool merch. It will not be put to work on the web and in social media, this is old school brick and mortar, where we know each customer and their dog by name and service and products are 100% guaranteed no questions asked.
We love serving our customers and helping them give their dog the very best, the very best collar, the very best bed, the very best treat, the very best food, the very best toy.
Updates
Too many logos had dogs in them even though we asked for a text based logo. Too many logos were cute even though we asked for another tone. Too many logos did not address the needs in the brief, we would like additional entries with the brief in mind. This is our first time working with designers, perhaps we did not communicate our needs well? We need more time to work with the existing designers to reiterate our brief needs to see if they can change the design to meet our needs, or maybe other designers can submit.
Target Market(s)
people that think pet stores smell funny and the service is poor
Industry/Entity Type
Retail
Logo Text
Gearhart Dog Company
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Other font styles liked:
- vintage authentic old school
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- bomb logo that people will want to wear and identify with
Gearhart is a world class destination
Dogs are the greatest thing ever and mans best friend
people will purchase a cap or hoodie or coffee cup the same way they wear the college hoodie from where they or their children graduated, even fifty years later.
Should not have
- no dogs in logo no paws in logo no hearts in logo no yellow colors
gearhart is the locale, no gears, its a city where we are located