• C$150

• 137 designs

• 66 designers

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Logo Design Brief

The concept of WhatIf? is to engage big bold ideas by exploring the art of the possible through "what if" questions - WhatIf? advisors consult with their clients to gauge how to achieve their financial dreams.

We have an existing logo, but want to play the field a bit more and see if we can develop something better.

For the existing logo, as attached (this is just to explain, we are open to new ideas):

- the green dot represents the green hat (creative, exploratory) from DeBono’s Six Hat Thinking.

- the shade is Rye Green, which is the colour of the Green Jacket awarded to the winner of the Master’s (we are big golf fans).

- the existing font is ChunkFive (see attached) to connote big, bold and chunky ideas.

A few notes on inclusions in the potential designs of the new logo:

- would like to keep the Master's Green (#006747) in the logo, but we are open to potential other colours from DeBono’s Six Hat Thinking, or other arrangements of those colours: http://www.debonogroup.com/six_thinking_hats.php

- get creative - we're open to anything new (images, font's etc.) that is professional and engaging and connotes the concepts of the company.

Thank you!

Logo Text

WhatIf?

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Logo styles of interest

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Requirements

Must have

• - would like to keep the Master's Green (#006747) in the logo, but we are open to potential other colours from DeBono’s Six Hat Thinking, or other arrangements of those colours: http://www.debonogroup.com/six_thinking_hats.php
  
  - get creative - we're open to anything new (images, font's etc.) that is professional and engaging and connotes the concepts of the company.

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Files

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