• C$300

• 276 designs

• 113 designers

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Logo Design Brief

We are looking for a logo design that can
- be one colour or multi colour
- horizontal and vertical versions
- versions with and without the tag line
- Version with IRN and also full text
- easily seen in social media platforms
- also used in webpages, and on merchandise like shirts buttons pens hats

Symbolism will be a stylized canoe
- somewhat like a kayak, to symbolize the trade Indigenous across canada do by canoe/ kayak

Colours could be a combo of red white black and blue. Yellow and green also ok. Primary colours mostly though.

Background:
The group is an Indigenous advocacy group in support of natural resource projects ( forestry, mining, oil and gas, agriculture, fisheries). The members are of all ages, backgrounds, careerS from First Nations across canada. Focus Is on economic development and respect for environment and indigenous rights.

Target Market(s)

Canadian Indigenous adults, especially resource workers, men and women. This will include First Nations, Metis and Inuit

Logo Text

Indigenous Resource network with optional tagline “Building a sustainable future for indigenous communities”

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A symbol of a canoe of some sort.
  
  The group agreed to use the symbol of a canoe for the logo; it has a long history associated with trade, is used by Indigenous cultures across the country, and also shows that we are all “in this together”. We will stylize it so it can also pass as a kayak to include e.g. Inuit. Colours will include a combination of red, white black, and blue. We will get a few samples to choose from.

Should not have

• No other identifiable real world object symbol: no feathers or animals or medicine wheels