viral diversity logo

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Contest winning design

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This customer received 31 logo designs from 14 designers. They chose this logo design from arpan sarkar as the winning design.

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Logo Design Brief

I need a logo for a new consulting business that specializes in diversity training. My training differs from other diversity training with my focus on embracing your own diversity and recognizing how you have formed the opinions you have and not so much the outward appearance of people.
The logo should be "edgy" and get attention. It must be easily incorporated into other forms (stationary, website, business cards, etc.)

Target Market(s)

I am in a VERY diverse community that ranges from extreme religion to gay and lesbian activists and the military. I can't cater to one group over the other yet I still need to attract all groups.

Industry/Entity Type

Consulting

Logo Text

viral diversity feel it. catch it. spread it.


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • bold colors and very unique
Nice to have
  • I would like the logo to have a changeable element - i.e. on a website or training materials the logo design would stay the same but one element of the logo is a different color representing a new topic.
Should not have
  • The design should NOT use the initials "vd"
  • No use of "rainbows" or other typical diversity images or ideas
Payments
1st place
US$140
Participation payments x 2
US$15
Total
US$170

Project Deadline
30 May 2010 14:00:00 UTC
Language