New Logo Design Project for a non-profit venture to inform and inspire people on Environmental Issue
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This customer received 155 logo designs from 69 designers. They chose this logo design from sherman as the winning design.
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The project is called: Terra Trek.
The project has a mission to inform and inspire the public about environmental issues and nature around the U.S. It essentially will be a journey of a year or more on the road around the country. The products will be stories, microdocumentaries, blogs, and other.
The logo should primarily be the letters and words itself presented as some design element. There can be some other design elements added beyond the words themselves, but intially we are thinking that it should not be too much. I've attached some ideas that my partners thought were too "amateurish" so we really are looking for creativity and professionalism in ideas.
The potential tag lines (which may be added later) include:
"A journey for environmental truths"
or
"On the road for a better earth"
Target Market(s)
General Public
Industry/Entity Type
Non-Profit
Logo Text
Terra Trek
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The title of "Terra Trek"
Nice to have
- Use the colors dark green and mid to dark blue (environmental colors)
Should not have
- Should not just be variations of standard fonts