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Wordpress Design for Interactive Marketing Agency
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This customer received 21 Wordpress designs from 5 designers. They chose this Wordpress design from pb as the winning design.
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US$450
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21 designs
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5 designers
Wordpress Design Brief
We are looking to have a WP theme designed for our company, On Target Digital. We are an online marketing firm specializing in SEO, Paid Search/PPC, Analytics and a number of other marketing channels.
We have a logo and tag line. We also have a rough and unloved design to work from as a way to illustrate the content needs of the homepage. We would like an interactive slider on the homepage which displays text and image content describing our services and our value props/solution positioning. Layering content is also something we'd like to incorporate in a block or two on the page, whether it be tabs, window shades, rotating or mouse-over type div swapping, scrolling news box, etc.
The design also needs to be able to transition to a less portal-like feel (re: the homepage) to a page design that houses a description for each of our services, an about page, privacy page, etc.
So, in the spirit of the typical WP construct, there would be a consistent header and footer, with a main content div that is flexible and eye-catching.
Three column design for the homepage feels right, but that's not a requirement. For the rest of the pages one or two columns seems like the right layout. Again, is this open to design.
To see what we've put together as a concept visit this page:
www.ontargetdigital.com/design/
Notes: most folks didn't care for the opaque gun in the background. Though, a subtle, muted background image would be a welcome design element. Keep in mind that these images are only for illustrating the content needs. We are not expecting anything that looks like these concepts. In fact, they didn't appeal to most of us.
Also included is a third design that we kind of liked (probably could live without the page curls, though). Modern sophistication that isn't stuffy but doesn't get too juvenile is what we're wanting. If there's a way to complement the power colors of our logo and attain a style that's lively, digerati in spirit and alluring, then that's what we would like to arrive at.
To get the latest logo:
http://ontargetdigital.com/design/Logo-Rework.png
The logo can be rearranged as needed.
I have also attached the rough designs we put together and the logo.
We really don't have any strong restrictions or absolutes as far as how the design turns out. We just want something that looks great and captures the spirit of the business/brand. The visuals could definitely benefit from a human element, or a splashy graphic or something festive, technically inclined and/or inclusive.
Updates
Project Deadline Extended
Reason: I am trying to make the project a little more accessible for designers by extending it a bit. I realize that the process can sometimes take several days, and if this allows for more submissions, there are no complaints here.
Added Thursday, April 12, 2012
Hi Designers,
Added Monday, May 14, 2012
Target Market(s)
Medium-sized, regional businesses
Industry/Entity Type
Marketing
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Theme must accomodate widgets, permalinks and all of the common WP page enhancements and taxonomy options.
Nice to have
- Most of the text on the page should be true text if possible (for SEO purposes, etc.). The ability to layer text content is also desirable, so having content blocks that use z-indexed divs would be ideal. Theme should accommodate widgets, permalinks and all of the common WP page enhancements and taxonomy options.
