• £110

• 119 designs

• 50 designers

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Logo Design Brief

Please design a new logo for our clothing brand. Needs to work on merchandise and normally with accompanying larger messages/designs associated with it.

‘HomesCool’ is a new idea, from a family in the UK who homeschool their children.

We want help from an experienced designer to come up with great designs that are attractive to parents and their children - mainly homeschooling families. This will mainly be for clothing but could be used elsewhere.

The branding part of this project is to come up with a logo to put on t-shirts and other items so we can sell through Merch by Amazon with ‘homesCool’ logos and fun messages.

The family is a family of six, two parents and four boys with the main lead on the project being a 13-year-old boy called Joshua.

Target Market(s)

Homeschooling families, particularly mums (purchasers) and kids (wearers)

Logo Text

HOMESCOOL

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Variations that work in portrait and landscape
  Normally will be single colour (white out of dark, or dark over light colours)
  Simple and easy to read in small size
  Clean, fresh style

Nice to have

• Try CAPITALISED as a preference
  Split the words a little so it is read both as HOMESCOOL as well as HOME'S COOL
  You could try to mimic / echo a college or school logo

Should not have

• Too intricate designs
  Too many colours
  Difficult fonts (not Comic Sans, please!!)

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Files

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