• A$120

• 84 designs

• 33 designers

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Logo Design Brief

I am working on a project to revamp the image of the Italian Chamber of Commerce and Industry in Perth (Western Australia). The existing logo (visible at https://icci.asn.au) is a bit antiquate and doesn't really give an idea of the nature of our business, and neither can tell who we are at a glance.
In redesign our website (attached a screenshot of the first prototype) we need a new logo which fits with the style. Additionally, the logo needs to be:
- Modern
- Clearly communicate what the organisation is
- Not too tacky
- Ideally containing the Italian flag colors
- Have a version with no wording
- Have a version with only the acronym ICCI

In brainstorming with the team members, we liked the idea of having something resembling the tracks left by the "Frecce Tricolori": these are the aerobatic demonstration team of the Italian Air Force (in the attached image of the web site prototype you can see a homemade version of that)

Google Images link of the "Frecce Tricolori" (I'm sure you can do that yourself though): https://www.google.com/search?q=frecce+tricolori&rlz=1C1GCEU_en-GBAU820AU825&sxsrf=ALeKk01KsYT1I2-HpV8jnhxGW2zYbMo4gQ:1588557009820&source=lnms&tbm=isch&sa=X&ved=2ahUKEwj9yZSCjJnpAhXOdCsKHZ6XD8UQ_AUoAnoECBcQBA&biw=1536&bih=750

Please let us know what you think, happy to answer any question if you need other info

Thank you
Vincenzo Scalera

Target Market(s)

Other businesses, multiple industries

Logo Text

Italian Chamber of Commerce & Industry in Australia - Perth

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• the wording 'Italian Chamber of Commerce & Industry in Australia - Perth'

Nice to have

• Italian flag colours

Should not have

• aeroplanes

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Files