Logo and Style Guide for Directory Project
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This customer received 113 logo designs from 57 designers. They chose this logo design from DesignDUO as the winning design.
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Logo Design Brief
We are looking to have a logo designed for our new project along with a style guide.
The project is for an online directory focuses on business, events, and job listings along Interstate-575 (North Georgia, USA) The value of the project is that it provides a directory between two counties in the area.
-- The main focus of the design is the "575" --
The style is lively and upbeat while remaining professional and business-friendly.
Current draft website can be found at: https://guideto575.com
The design should include a graphic element AND text element. The graphic should be able to be displayed without the text and the text should be able to be displayed without the graphic. The design should also be flexible between being displayed either landscape or portrait style.
NOTE: When submitting a sample, please display both the landscape AND 1:1 ratio to show how you would display the design in either format.
NOTE: This job will require the inclusion of a brand-guide/style guide . If you are unable, or unwilling, to include the needed style-guide for this project, please do not apply.
Updates
We just activated this project today, the 26th, so we need to make sure we have time to receive entries.
Target Market(s)
Our online directory will provide both business and leisure options for people living and working in the area.
Logo Text
Guide to 575
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo style must include both text and graphic elements that are able to stand independent of each other. Think about McDonald's where you can have the word "McDonald's", or the Golden Arches, or both.
The design should also be able to be oriented with the graphic on top of the wording or to the left.
A style-guide is part of this order and will need to outline fonts/colors/style guidance.