• €80

• 72 designs

• 31 designers

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Logo Design Brief

I am looking to develop a brand for my campsite along with its associated bar and restaurant. The Campsite has always been called 'Le Camping de la Grande Pâture' and I am looking to keep this as the headline name for the campsite. Therefore, my first requirement is for a logo for the campsite: Le Camping de la Grande Pâture. I have two underlying names that will support the headline name: Le camping des 3 villages and Le Camping de l'Est Anjou So I would like to see how these secondary names can compliment the logo of 'Le Camping de la Grande Pâture' The style of the campsite is very 'champêtre' as they say in France. Rural location, plain and simple tucked away in the Loire Valley. Therefore, my second task is to create a complimentary logo and menu for the onsite bar/restaurant which I am proposing to call 'La Guingette' which is evocative of the belle époque and is typically a bar/restaurant near water which allows people'to come and eat, drink, dance, see and be seen.' It has no airs and graces it is very down to earth. However, my guingette will not focus on music and dancing, so I do not want to play up these activities. I want to focus on offering good, wholesome home cooked food at a reasonable price. I have attached a copy of the proposed menu in very simple Powerpoint list format. I need this transforming into something that evokes the spirit of country life, having a drink with friends (particulary apéro - pre dinner drinks) and a bite to eat in a laid back atmosphere. Please note, the USP for the restaurant/Bar will be Sunday Brunch, which will be an 'eat as much as you like' buffet. The aim is for people to graze from 11-3. The menu should play heavily on this, whilst still showing the other offerings. The kitchen is going to be a converted caravan with an awning on it serving as the bar. People will then sit in clusters around this on a hard standing area which I intend to string lights and bunting from and create a suburban garden atmosphere in the middle for a tranquil, very verdant campsite. I hope the website I have created (www.campingdelagrandepature.com) will give you a feel for how I am pitching the offering, I now need: 1. A logo for the campsite, 'Le camping de la Grande Pâture' incorporating subheadings of 'Le camping des 3 villages' and 'Le camping de l'Est Anjou' 2. A logo for the Restaurant/Bar 'La Guingette' 3. A menu to compliment all of the above.

Target Market(s)

Campers and local people to come to the bar and restaurant

Logo Text

Camping de la Grande Pâture

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Logo for campsite and bar and menu

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Files

Download all files - 8.7 MB