• US$150

• 90 designs

• 52 designers

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Logo Design Brief

We need a logo design for Vado Analytics. This is a company that uses mobility data to paint a profile of customers for any business. It uses movements of smart phones to tie households to businesses. Then, once it knows what household went to your business - it ties in secondary data to tell you (the business) who lives in that house. It develops a profile of a business's customer by understanding who physically came to them.
I attached a slide. The first concept (top left corner) emphasized the auto-driving/tracking aspect. That is wrong direction. We want to convey we know where households go. I wanted to get across we understand where households GO. So…………I was thinking about something that had:
A house
An arrow
An ‘X”
On top of a map
Open to interpretation.

Logo Text

Vado Analytics Know Where Consumers Go

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Files

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