Flower Head Events are looking for a new logo

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This customer received 260 logo designs from 132 designers. They chose this logo design from eugenv as the winning design.
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Logo Design Brief
We need a new logo for our business "Flower Head Events" we're wedding florists, fun, casual, approachable and trendy, we would like a word mark logo that is bold, modern, minimal. No preference on letter casing. If possible we could alter the logo to be able to remove the word "events" when required. Attached is a logo we tried to design ourselves which we don't like because we feels it's needs some styling to be unique for a logo, but hopefully gives you some indication of our style
Target Market(s)
Young engaged couples
Logo Text
Flower Head Events
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)


Font styles to use
Other font styles liked:
- Ariel
Colors
Designer to choose only greyscale colors for use in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Bold design that can be embroidered onto shirts and clearly visible on vehicles, and also look nice to compliment packaging for wedding flowers and other products
Nice to have
- Professional, original, not look like it was made on fiverr
Should not have
- Elegant, too feminine, luxurious,