Hello all! Thanks for all the logo designs, we certainly appreciate all the creativity.

After reviewing with our team, we'd like to take another look at the logos, transitioning the look from an icon/pictorial logo to a workmark.

As Jaybird will be our official brand for both businesses, we'd like to focus on creating a workmark for the brand Jaybird. I've updated the brief with these details:

Main color: navy. Navy also represents meanings of depth, trust, loyalty, sincerity, wisdom, confidence, stability, faith, heaven, and intelligence. Blue means loyalty. "Jaybird" is also a nickname for a bluebird. We're open to black as a secondary color as well.

Logo layout: logo will now be solely a wordmark

Logo feel: athletic, maximize, clean, simple

Font: clean, easy to read, bold font

Text: because we are looking to create 2 brands, Jaybird Athletes and Jaybird Business, we want the graphic logo and Jaybird text to be consistent. Then, the text for Athletes and Business will change.

Please have the Jaybird font be bold with the 'athletes' and 'business' font in regular type (not bold).

'Athletes' font: athletic, bold, confident

'Business' font: professional, clean

To recap, the wordmark Jaybird will be consistent, and then there will be one execution for "Jaybird Athletes" and one for "Jaybird Business," with only the font changing for Athletes and Business.

Thanks!

any updates?