Money Muscle - New start-up needs logo design

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This customer received 68 logo designs from 24 designers. They chose this logo design from Birdesign as the winning design.
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I need a logo for "Money Muscle", a new start-up in the field of financial education.
Our initial target group is women globally. We help women to get in control of their money matters and to gain financial independence. We do this by showing them why and what is important, where and how to start, what to pay attention to when it comes to money, and what steps to take to get in control.
We equip women with the necessary tools, knowledge, and skills to increase their money confidence and eventually achieve financial independence.
We are looking for a design that communicates financial safety and increasing confidence and control as well as personal growth and development. It should have a look and feel that resonates with women and attracts a female audience.
The logo should exude professionalism (we know what we are doing and talking about) yet still feel personable and feminine that women are drawn to it.
Logo style can be pictorial/combination or abstract logo
Updates
Project Deadline Extended
Added Wednesday, January 22, 2014
Target Market(s)
Target audience and market are women around the world who want to get a grip/get in control of their financial situation and eventually achieve financial independence.
Industry/Entity Type
Financial
Logo Text
Money Muscle
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The name has to be in the logo
Nice to have
- Clean and clear design
An optional tag line, i.e. "Money Muscle - Get financially strong" fits in/under the logo is a nice to have