• €70

• 13 designs

• 5 designers

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Graphic Design Brief

We need a new graphic showing how we help customers save energy and money with our product. It's one of the most important things to convey to our customers, but we still don't have our own graphic detailing this solution to the customer. It's a simple task, and a simple overview, showing how we can balance out the temperature in any large facility, with our large ceiling fan. <br/> <br/>HOW IT WORKS:<br/>Normally in any large facility, when heating it up, the hot air rises to the ceiling, and you have a colder temperature at the bottom of the room. When we use our product, we are able to mix that temperature up, meaning that there is the same temperature in the whole room. This is known as “destratification” – and lets the building manager reduce his energy consumption, as he now doesn't have to heat his building so much. <br/> <br/>We would like to have a side-by-side comparison, before using our product, and after (I have attached photos of similar graphics). Maybe the title of the two graphics should be “WITHOUT HVLS FAN” and “WITH HVLS FAN”. As our main product is a very big (HVLS) ceiling fan, it is essential that in the second picture that shows the balanced temperature, that there is a fan in the picture to illustrate that it is the product that does this.<br/> <br/>As we are a European company, we use CELSIU (°C). Like in the photos attached, it is good to show two different temperatures, at floor and ceiling level. In the first picture, this could be 17 degrees at the floor level, and 23 degrees at the ceiling level. Then in the next picture, with a fan hanging from the ceiling, it could show that there is a temperature of 20 degrees at the bottom, and a temperature of 20 in the ceiling. (Please look at files attached for reference points). <br/> <br/>We would like to have a simple design (less-is-more) and have it match our current company colors and design, which you can see on our website and below, www.nordicfancompany.com<br/>The most important colors have the following color codes: <br/><br/>Color 1: Hex: #53c0ab RGB: 83,192,171 CMYK: 64,0,41,0.<br/>Color 2: Hex: #3c3c3b RGB: 60,60,59 CMYK: 0,0,0,90<br/>Color 3: Hex: #727677 RGB: 114,118,119 CMYK: 27,17,18,54<br/>And regarding fonts, we use:<br/><br/>Font: Avenir, Usage: Body text, Headlines, Content elements Font-size: Variable<br/>Font: Bebas Neue Usage: Headlines Font-size: Variable<br/>Font: Nunito, Usage: Web body text, Web headlines, Web content elements<br/>Font-size: Variable<br/><br/><br/><br/>IT SHOULD BE NOTED THAT OUR FAVORITE ILLUSTRATION OF THE THREE ATTACHED, IS THE THIRD, ILLUSTRATING HOT AIR RISES, AND WHERE IT SAYS WITHOUT A BIG ASS FAN, AND WITH A BIG ASS FAN.

Target Market(s)

Customers include factories, manufacturers, distribution centers, warehouses, etc.

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Font styles to use

Other font styles liked:

• Font: Avenir, Usage: Body text, Headlines, Content elements Font-size: Variable Font: Bebas Neue Usage: Headlines Font-size: Variable Font: Nunito, Usage: Web body text, Web headlines, Web content elements Font-size: Variable

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Files

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